Virgin Mobile shifts focus ITWeb Marchbank says his job now is to refocus VMSA's go-to-market strategy and the VirginMobile brand in SA – a market he says is acute in terms of understanding what the Virgin brand, as a whole, entails. “We are not going to simply throw spaghetti at the ... See all stories on this topic » | ITWeb |
Did Mobile Just Become The Backbone Of Search, Brands? MediaPost Communications In the moment. That's what mobile apps address -- a quick and targeted search in the moment. Mobile apps have become the consumer-facing front end of companies on small devices that sit in the pockets and purses of millions of people. And if integrated... See all stories on this topic » | MediaPost Communications |
Sacramento Bee
27, 2012 -- /PRNewswire/ -- iconmobile was recognized last week as a nominee for the Interactive Advertising Bureau's (IAB) eighth annual MIXX Awards in the category of Mobile Brand Destination Site. The nomination is for iconmobile's "Windows Phone ...
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Business Watch: Nothing nowhere for EE rivals after ruling Mobile News Many had assumed that the ridiculously named Everything Everywhere would simply dump the less attractive T-Mobile brand and push on with the more resonant Orange. That has been the approach of several other recent mobile joint ventures, including ... See all stories on this topic » | Mobile News |
Mobile Payments Today
"Working with MasterCard is an important step in making mobile contactless payments more widely available for our 27 million customers," said Gerry McQuade, Everything Everywhere's CMO, in the announcement. "By moving our existing co-branded card ...
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