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Mobile Brand


Flaregames: Announcing a New Mobile Brand
The folks over at Flaregames (Royal Revolt 2, Throne Wars) couldn't stop themselves from introducing their upcoming new mobile brand to selected ...
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Pocket Gamer.Biz
Build a brand or throw in the towel, says Creative Mobile'sVladimir Funtikov
As soon as you become successful, you become a target, which is why you need to batten down the hatches and secure your brand before it's sucked ...
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Success of the mobile web on mainland proves a boon for brands
Mainland internet users are more than twice as engaged with brands on ... of engagement down to mainlanders' widespread use of mobile internet.
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The role of wearable tech in the future of mobile marketing
Marketing: It seems that when brands explore mobile marketing, they view it as just another media channel. They think, “Oh, let's create another app”, ...
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The Quick And The Dead: Challenges To Achieving Real-Time Mobile Marketing Agility
Although brands everywhere understand the tremendous influence of mobile, a myriad of tools and tactics available can be overwhelming, and new ...
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Business 2 Community
Direct Response—Not Branding—Dominates Digital Ads
The surge in mobile is making it harder for branding-based ads to keep up with the competition, as Ezra Palmer, senior-VP and editorial director at ...
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Lessons from LinkedIn's new mobile launch
For many brandsmobile is all they know. Their stories begin and end in the various app stores. For otherbrandsmobile is the great unknown.
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Fourth Source
Why aren't more brands taking advantage of live events with their advertising strategies?
But, take a closer look and you'll see that the brands that truly made the most of the opportunity are those that went mobile – using real-time data about ...
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