Mobile Brand

	AdAge.com Google Is Bringing More Brand-Friendly Ads to Mobile AdAge.com A big reason the growth in mobile ad spend hasn't caught up to the growth in mobileaudience size is that most mobile ads aren't very appealing to ... Google Beefs Up Mobile Ad Offerings For Brands With New Formats & Tools -Marketing Land Google Intros Ad Formats, Tools Automating Cross-Screen Mobile Display Advertising - MediaPost Communications Full Coverage Flag as irrelevant
	Adweek Brand Awareness for Heineken's New Beer Quickly Reached 23% With Mobile Push Adweek Mobile advertising has long been regarded as a tactic for retailers and brands to drive conversions and lead generation, but that stereotype is ... Flag as irrelevant
	Entersekt CTO Christiaan Brand Leading Session on Mobile App Security at Inaugural FinDEVr ... Business Wire (press release) With the continued adoption of mobile technology among consumers, businesses see mobileapplications as an indispensable part of their overall ... Flag as irrelevant
	Fellowes Brands buys startup for piece of action-photography business Chicago Tribune Fellowes already sells mobile accessories under the Body Glove brand, and Optrix gear will be sold as Optrix by Body Glove, Fellowes said. Flag as irrelevant
	Authentic loyalty through brand utility Bizcommunity.com Now is the perfect time for brands to start understanding their market on a more personal level, as once they've done their research, the mobile world ... Flag as irrelevant
	When brands troll brands Bizcommunity.com What is interesting is how opposing mobile brands trolled Apple too as the story broke this week about Apple's new iPhone 6 being so thin that it ... Flag as irrelevant
	Part V – All Native Advertising is Not Equal: Why that Matters Under the First Amendment and Why ... iMedia Connection (blog) There were no Virgin Mobile products featured, it did not discuss the Virgin Mobile brand, and really, the casting of live action Disney princesses had ... Flag as irrelevant
	Big Mobile launches new mobile ad formats Mumbrella Asia The new ad suite builds on Big Mobile's premium mobile ad products giving brands high impact formats for brand building campaigns with reach. Flag as irrelevant