EQ Works Unveils Hercules(TM) Enhanced Brand Safety Innovation ...MarketWatch
EQ Works continues to release advanced targeting and brand safety features across its mobile, video and display real-time bidding platform to enable better ...
China Mobile to launch all-service brandecns
China Mobile Ltd, the nation's biggest telecom carrier by subscriber numbers, revealed on Tuesday that it would officially launch a new brand "He" (And) on Dec ...
New Microsoft CEO faces mobile challengesHere Is The City
Microsoft hasn't named a replacement for CEO Steve Ballmer, but mobile brand challenges are in store for whoever his successor is. A new Microsoft CEO has ...
That mobile searchbrand-e.biz
And mobile research starts with search, with more smartphone users looking for info about products or services on a search engine rather than on a branded ...
TextPride Secures $1 Million in New Funding to Bring Brands to ...PR Web (press release)
The funding will help bring branded content to hundreds of millions of people around the globe through popular mobile messaging apps they already know and ...
JiWire: CPG brands finding mobile successBizReport
For consumer packaged goods (CPG) brands, mobile is turning out to be quite the channel. That according to new data out from JiWire, which shows 60% of ...
Globe trotter: Alipay logs $5.7 bn in sales in a single dayEconomic Times
Alibaba, which is preparing to go public, has "put lot of effort into buildingmobile platforms" and ensuring they are easy to use, said Ying Mu, corporate-branding ...