I'm going to make my conclusion specifically talking about PLM mobile apps.
PLM vendors followed technological and consumer trends to develop mobile
...
<http://www.google.com/url?sa=X&q=http://beyondplm.com/2012/01/23/plm-mobile-optimized-sites-vs-mobile-apps/&ct=ga&cad=CAcQAhgAIAEoATABOAFAyZuL-QRIAVgAYgVibi1VUw&cd=v_k5bvuT3QM&usg=AFQjCNH85_3DX0S_3hejA4XZicdKewOfqg>
Apps Geyser:Create Android Apps In 3 Steps[Review]
Also to note all those users who would be using the web URL to create their
apps have to get their websites/blogs in a mobile optimized format for best
results.
<http://www.google.com/url?sa=X&q=http://www.axetue.com/2012/01/24/appsgeyser-review/&ct=ga&cad=CAcQAhgAIAEoATACOAJAyZuL-QRIAVgAYgVibi1VUw&cd=v_k5bvuT3QM&usg=AFQjCNHmD3bnRViGzTga_5DxA2twkUOAxQ>