Guardian app re-launches with brand new look across mobile and tablet
It's been nearly five years since the Guardian's first mobile app was unveiled to the world. Since then, our live apps have helped deliver the Guardian's ...
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| Mobile Passion Is Priceless For Programmatic
Another innovative area that is maturing and making programmatic mobile simpler is mobile brandmeasurement, with companies coming together to ...
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TN Mobile puts name to African Women's Championship
The state-owned group's TN Mobile brand will be attached to the tournament, which will bring together Africa's eight leading national women's soccer ...
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| The 5 worst mobile marketing mistakes that brands make
While we all make mistakes here and there, a major mobile faux pas can leave quite an unfavorable impression of your brand with customers.
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Apple Buys Beats For Brand Power
IT is turbocharging BYOD, but mobile security practices lag behind the growing risk. Also in the Mobile Security issue of InformationWeek: These ...
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Angry Birds creator says short-termism stops mobile games for campaigns enduring
On agencies getting into gaming he said: “Everyone wants to get into mobilegaming, but games without a lifespan do nothing for a brand. Of course ...
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Samsonite Enters Market For Protective Mobile Device Cases With Acquisition Of US-Based ...
Samsonite Enters Market For Protective Mobile Device Cases With ... The acquisition enables Samsonite to extend its brand portfolio beyond its ...
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| RiskIQ Raises $25M to Meet Accelerating Demand for Web and Mobile Risk and Malware ...
SAN FRANCISCO, May 29, 2014 (BUSINESS WIRE) -- RiskIQ, the company that detects online threats to abrand's customers, today announced a $25 ...
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Mobile data is the fuel of the new advertising paradigm
The inclusion of mobile and tablet data in NRS PADD will allow us to fully harness the power of news and magazine brands - and reach a wider, more ...
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