In Apps For Mobile Advertising, Brands Pay You To ListenFast Company
More mobile users want location-based offersBizReport
Tesco Mobile hit by massive profit slumpIrish Independent
S. America Data: 30% Retention Increase in Mobile Rich MediaTechnorati
Guest Comment: Mobile marketing and Beijing 2008Netimperative
The Mobile Opportunity for RetailersiMedia Connection (blog)
Several recently launched startups are offering brands another option for earning the attention of mobile users' customers--paying them for it. Currencies include ...
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More mobile users want location-based offers. Since 2009, mobile phone owners have become more interested in receiving offers from brands on their device, ...
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The joint-venture between Tesco and O2 Ireland was established in October 2007 and allows customers to buy phones under the Tesco Mobile brand in stores.
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Mobile device users are looking more and more for brands that engage and interact with them in their preferred format. And rich media advertising is generating ...
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To capitalise on this opportunity, some brands are now giving consumers the choice to receive advertising messages on the idle screen of their mobile phones, ...
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Following these changes in consumer behavior, retailers and brands are recognizing that mobilemarketing offers a powerful way to connect with consumers.
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