Apps Not Using UDID Data Getting 24% Lower Ad Prices
PR Web (press release)
Mobile application developers without access to UDID data for iOS devices
could see a significant loss in advertising revenue based on a price that
is 24 percent lower, according to a recent study by international ad server
for smartphone apps MoPub.
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Parks Associates: Two-thirds of U.S. Mobile Consumers Won't Pay more than
$50 ...
MarketWatch (press release)
Parks Associates finds over 90% of US smartphone owners have downloaded
apps since product purchase, at an average of two apps per month.
Worldwide, consumers will spend over $14 billion on smartphone app
downloads in 2012. To maximize their revenues, ...
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Apps for Kids 019: Cordy Sky
Boing Boing
By Mark Frauenfelder at 9:45 am Wednesday, Apr 25 Apps for Kids is Boing
Boing's podcast about cool smartphone apps for kids and parents. My co-host
is my 9-year-old daughter, Jane Frauenfelder. In this week's episode Jane
and I talk about Cordy Sky, ...
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Football apps launched as JP launches mobile drive
HoldTheFrontPage.co.uk
by Paul Linford, last updated on April 25, 2012 Johnston Press has launched
free football smartphone apps for ten of its newspaper titles as it embarks
on a three-year growth strategy for its mobile platforms. In a presentation
to investors today, ...
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Apps to spur mobile ad spending
Equimedia Marketing News
Brands will increasingly spend more on smartphone apps than they do on
mobile websites in 2012. This is one of the findings of new research that
claims revenue from in-app advertising in the US and Western Europe has
already overtaken spending on ...
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