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Mobile Brand

'HTC One' brand, Sense 4.0 hearken new phone strategy
CNET (blog)
At a meeting in San Francisco before Mobile World Congress, HTC described to CNET its goals for the "One" brand. HTC wants smartphones falling under this umbrella to shine in the camera, music, and interface categories. Physically, the HTC One X and ...
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HTC debuts 'One' brand with three new smartphones
ZDNet Australia
HTC CEO Peter Chou took to the stage at Mobile World Congress (MWC) in Barcelona today to unveil three new handsets under a single family branding: the One X, the S and the V. HTC latest: the One S, the One X and the One V. Unified by a few key ...
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Sony expands Xperia brand with two new Android smartphones
FierceWireless
BARCELONA, Spain--Sony continues to build out its Xperia entertainment smartphone brand, introducing two additions--the Xperia P and Xperia U--here at Mobile World Congress 2012. Slated to launch globally during the second quarter, both Android devices ...
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Sony returns to smartphones but faces challenges
msnbc.com
Hirai was at the Barcelona Mobile World Congress to unveil two new Android-powered smartphones, Xperia P and Xperia U, carrying the Sony brand. Sony Ericsson's chief marketing officer Steve Walker shows the new Xperia smatphone during a news conference ...
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msnbc.com
Orange to Sell Co-Branded Intel Smartphone Reference Design Directly to ...
AnandTech
A French Telecom brand, Orange is one of the world's largest mobile network carriers. The nature of the partnership with Intel is quite unique - Orange will be selling a co-branded version of Intel's Medfield reference design platform, ...
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AnandTech
HTC One S headed to T-Mobile
Android Community
Moments ago HTC announced the brand new 4.3″ qHD AMOLED packing HTC One S smartphone and now they've revealed it will be headed to T-Mobile as their first “One” phone. With no changes to the OS we have Android 4.0 Ice Cream Sandwich and that beautiful ...
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Android Community
Sony Shows Off Two New Xperia Phones at Mobile World Congress
PCWorld
... 2012 11:40 AM In a packed ballroom next to Barcelona's Olympic stadium, Sony kicked offMobile World Congress with two new Android phones, the Xperia P and the Xperia U. At CES 2012, Sony Ericsson rebranded itself under the Sony brand.
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T-Mobile to Carry HTC One S Android 4.0 Smartphone This Spring
TechnoBuffalo
By Todd Haselton on February 26, 2012 in Mobile World Congress, Phones T-Mobilejust announced that it will carry HTC's brand new One S smartphone this spring. The One S will support T-Mobile's 42Mbps HSPA+ network and will be equipped with Beats audio ...
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TechnoBuffalo
Meet Intel's Newest Smartphone, A Low-Cost Device Designed For Orange In Europe
TechCrunch
The next step in Intel's ambition to become a central player in the mobile ecosystem is dovetailing with mobile carrier Orange's strategy to grow its line of own-brandsmartphones. At MWC, the two are together announcing a new device, code-named “Santa ...
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TechCrunch