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| BDA Announces Acquisition of High-End Mobile Audio Accessory Brand MUNITIO Marketwire (press release) "We're absolutely thrilled to be adding a brand of the caliber of MUNITIO to our family. This partnership creates a strong force in the consumer electronics space," said Eric Bensussen, BDA co-founder and president. "They're true innovators. ... See all stories on this topic » | ||
| Macy's, Victoria's Secret, Nordstrom Top Second Annual Digital IQ Index ... San Francisco Chronicle (press release) Despite the Android platform's enormous and steadily growing market share, only 5 percent of brands in the Index have Android apps; likewise, only one brand's mobile site is optimized for Blackberry. Sixty-seven percent of brands have mobile sites, ... See all stories on this topic » | ||
| SRS Labs and Spice Mobility Team Up to Bring HD-Quality Audio-Enabled Mobile ... MarketWatch (press release) ... officially recognized as one of America's Greatest Brands and the industry leader in surround sound, audio and voice technologies, today announced that it has signed an agreement with Spice Mobility, an India-based mobile brand, to incorporate SRS ... See all stories on this topic » | ||
| A Magazine Bets That Readers Play Tag New York Times Participating brands like Zappos, Nivea, Skinny Cow, Dr. Scholl's and Tresemmé also can add to their fan base when a mobile user hits the Facebook "like" button for the brand, said Ms. Skogg. Also, Glamour readers who interact with a tag designed to ... See all stories on this topic » | ||
| Nexage and TubeMogul Partner to Deliver Mobile Video Ads Over the Real-Time ... Marketwire (press release) We are very excited about our partnership with TubeMogul, as it enables both of us to further advance the mobile advertising market." "Mobile devices present marketers with cutting edge opportunities to intimately connect someone with a brand," said ... See all stories on this topic » | ||
| Kellogg Company and Alliance Data's Epsilon Business Enter Agreement to ... MarketWatch (press release) Leveraging popular communication channels such as mobile, email, social media and the web are vital for creating brand engagement and building loyalty rather than simply driving purchase transactions in those channels, and Epsilon has the capabilities ... See all stories on this topic » | ||
| Google + Motorola: Three Reasons It May Help Enterprises Forbes Android device makers – the ones who propelled the platform to global top dog in just three years – fear that Google will tie Android more closely with Motorola smartphones and tablets, giving that brand a technical and business edge that will ... See all stories on this topic » |
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| Boost Mobile sponsoring WNBA - KansasCity.com (About as much as stock car racing, we suppose.) So Sprint's Boost Mobile pre-paid brand has cut a deal with the Women's National Basketball Association for the phone company to be the "first league-wide marquee partner of the WNBA." KansasCity.com: Front Page |
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| More Brands Leverage Mobile Marketing with QR Codes | Hudson ... While having dinner with friends at Red Robin the other night, two of my friends both took their smart phones up to a Heinz ketchup bottle that sat in the ... blog.hudsonhorizons.com/.../More-Brands-Leverage-Mobile-... | ||
| Revitalizing Brand Appeal & Value With Mobile | mobilegroove This week's Mobile Insider Summit at Lake Tahoe has given me new insights and loads of material for my blog posts and columns. www.mobilegroove.com/revitalizing-brand-appeal-value-with... |
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