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=== News - 12 new results for [Mobile Brand] ===

Samsung's mobile brand valued at US$5 bln
Yonhap News
SEOUL, June 1 (Yonhap) -- The brand value of Samsung Electronics Co.'s
mobile division is estimated at US$5 billion, the most valuable telecom
brand in South Korea and No. 23 among telecom brands worldwide, an industry
report showed Wednesday. ...
<http://english.yonhapnews.co.kr/business/2011/06/01/60/0501000000AEN20110601002000320F.HTML>
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<http://news.google.com/news/story?ncl=http://english.yonhapnews.co.kr/business/2011/06/01/60/0501000000AEN20110601002000320F.HTML&hl=en&geo=us>

T-Mobile, HTC Launching Three Brand New Devices June 8th
Everything Android
by Nate Rios on May 31, 2011 · 0 comments Over on T-Mobile's website,
there is a rather interesting job opening that calls for people who have a
ready knowledge of smartphones to help T-Mobile show off three brand new
HTC smartphones at an event in ...
<http://www.everythingandroid.org/t-mobile-htc-launching-three-brand-new-devices-june-8th/2011/05/31/>
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<http://news.google.com/news/story?ncl=http://www.everythingandroid.org/t-mobile-htc-launching-three-brand-new-devices-june-8th/2011/05/31/&hl=en&geo=us>

Q&A: Jennifer Roberti, group marketing executive at South Africa based ...
Marketing Week
Marketing Week (MW): Can you give an idea of MTN's brand position in
African markets and what it does there? Jennifer Roberti (JR): MTN is the
number one telecoms company in terms of share in the majority of our
markets. We have rolled out mobile money ...
<http://www.marketingweek.co.uk/analysis/qa-jennifer-roberti-group-marketing-executive-at-south-africa-based-telecommunications-and-mobile-finance-brand-mtn/3026962.article>
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<http://news.google.com/news/story?ncl=http://www.marketingweek.co.uk/analysis/qa-jennifer-roberti-group-marketing-executive-at-south-africa-based-telecommunications-and-mobile-finance-brand-mtn/3026962.article&hl=en&geo=us>

Permission-based mobile advertising takes off in Egypt
Zawya (press release)
Brand communications are delivered via interactive text (SMS) and rich
(MMS) dialogues that use question-and-answer exchanges, literally putting
the brand in the hands of mobile subscribers. This is a gold mine for
advertisers - who are now able to set ...
<http://www.zawya.com/story.cfm/sidZAWYA20110601090814>
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<http://news.google.com/news/story?ncl=http://www.zawya.com/story.cfm/sidZAWYA20110601090814&hl=en&geo=us>

Mobile Technology and The Rise of Consumerism
CBS News
According to Mackenzie, retailers must create consumer experiences in a
brand environment that translates across digital and physical worlds; this
includes mobile, as well. Consistent translation allows deeper, more
engaging experiences between brands ...
<http://www.cbsnews.com/8301-504943_162-20067958-10391715.html>
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<http://news.google.com/news/story?ncl=http://www.cbsnews.com/8301-504943_162-20067958-10391715.html&hl=en&geo=us>

digi117: A Marketing Startup That Takes Brands into Mobile Arena
National Post (registration)
Based in Chicago digi117 is a full-cycle mobile marketing agency. Starting
from strategy creation through an innovative mobile marketing mix to final
project execution, digi117 aims to convert today's ever increasing number
of mobile users into brand ...
<http://www.financialpost.com/markets/news/digi117+Marketing+Startup+That+Takes+Brands+into+Mobile+Arena/4872878/story.html>
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<http://news.google.com/news/story?ncl=http://www.financialpost.com/markets/news/digi117%2BMarketing%2BStartup%2BThat%2BTakes%2BBrands%2Binto%2BMobile%2BArena/4872878/story.html&hl=en&geo=us>

Adfortel Starts Mobile Advertising Service With Yesss! in Austria
TMC Net
To promote an effective approach to improve mobile advertising domain,
Adfortel and Orange (News - Alert) Austria's low cost mobile operator brand
Yesss!, have introduced a new and unique advertising service. With this
service subscribers can benefit ...
<http://fixed-mobile-convergence.tmcnet.com/topics/mobile-communications/articles/180999-adfortel-starts-mobile-advertising-service-with-yesss-austria.htm>
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<http://news.google.com/news/story?ncl=http://fixed-mobile-convergence.tmcnet.com/topics/mobile-communications/articles/180999-adfortel-starts-mobile-advertising-service-with-yesss-austria.htm&hl=en&geo=us>

An aptitude for apps
IAB UK
The inclusion of a mobile app orientated task on the BBC show 'The
Apprentice' demonstrates that mobile is as valid a route to market as any
for a brand. I'll refrain from passing judgement on the specifics of the
respective teams' efforts, ...
<http://www.iabuk.net/en/1/anaptitudeforapps010611.mxs>
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<http://news.google.com/news/story?ncl=http://www.iabuk.net/en/1/anaptitudeforapps010611.mxs&hl=en&geo=us>

How Mobile Can Bridge The Digital And Physical Worlds In New Ways
paidContent.org
There are plenty of new opportunities opening up if you center your
approach around the notion of context, trying to invent new product and
services that will tie together places, brands, and consumers. Think about
mobile augmented reality. ...
<http://paidcontent.org/article/419-how-mobile-can-bridge-the-digital-and-physical-worlds-in-new-ways/>
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<http://news.google.com/news/story?ncl=http://paidcontent.org/article/419-how-mobile-can-bridge-the-digital-and-physical-worlds-in-new-ways/&hl=en&geo=us>

Mogreet Q1 2011 Mobile Marketing Analytics Report Reveals Fragmentation Across ...
PR Newswire (press release)
"Mobile web and applications are great tools for consumer engagement, yet
lack the broad reach that MMS provides. With MMS, brand marketers can
deliver rich media to more than 93% of US mobile consumers regardless of if
they have a Smartphone or a ...
<http://www.prnewswire.com/news-releases/mogreet-q1-2011-mobile-marketing-analytics-report-reveals-fragmentation-across-mobile-handsets-122933028.html>
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<http://news.google.com/news/story?ncl=http://www.prnewswire.com/news-releases/mogreet-q1-2011-mobile-marketing-analytics-report-reveals-fragmentation-across-mobile-handsets-122933028.html&hl=en&geo=us>

=== Web - 2 new results for [Mobile Brand] ===

SAMSUNG'S MOBILE BRAND VALUED AT US$5BLN
Mergent 05/31/2011 10:15 PM ET. SAMSUNG'S MOBILE BRAND VALUED AT US$5BLN
... The brand value of Nokia Corp., the world's largest cell phone maker,
...
<http://investing.businessweek.com/research/markets/news/article.asp?docKey=600-201105312215MERGENT_ASP_PULS_12085543-1&params=timestamp%7C%7C05/31/2011%2010:15%20PM%20ET%7C%7Cheadline%7C%7CSAMSUNG'S%20MOBILE%20BRAND%20VALUED%20AT%20US%245BLN%7C%7CdocSource%7C%7CMergent%7C%7Cprovider%7C%7CACQUIREMEDIA>

Artificial Intelligence meets Mobile and Social Brand Advertising ...
The World Wide Web as recently become host to a number of websites that
effectively undertake mobile marketing of brands via its users in return
for ...
<http://www.itweb7.com/tech/artificial-intelligence-meets-mobile-social-brand-advertising/>


Source:Google Alerts